HVAC Case Study: 800% Traffic Growth with Our SEO Agency

How Our HVAC SEO Agency Boosted a Washington-Based HVAC Company’s Traffic by 800%

Many HVAC businesses struggle to get noticed online. A Washington HVAC company reached out to us. Their website wasn’t attracting much traffic, and they were missing customer calls. They had outdated SEO strategies, technical website problems, and poor local search visibility. Within six months, our HVAC SEO agency helped them achieve:

800% more website traffic
850% more customer inquiries
#1 ranking on Google in their service area

The Problems They Faced

1. Outdated SEO and No Clear Content Plan

Their website targeted the same keywords on different pages, causing keyword confusion.
They didn’t have a clear content structure, making it hard for Google to rank them properly.
They lacked topic-focused content, which helps show expertise in HVAC services.

2. Technical Website Issues

Slow website speed made visitors leave quickly.
Broken links and bad mobile design hurt their rankings.
No structured data (Schema markup) to help Google understand their services.
Duplicate content on different pages caused ranking problems.

3. Poor On-Page SEO & Low Conversions

Service pages were not optimized with the right keywords.
Website text, titles, and descriptions were not set up properly.
No clear call-to-action (CTA) to encourage visitors to contact them.

4. Weak Google My Business (GMB) & Local SEO

Since HVAC services depend on local customers, we focused on Google My Business profile (GMB) and local SEO.

Their Google My Business (GMB) profile was incomplete.
Business details were not the same across different directories.
They had very few customer reviews, making them look less trustworthy.
They didn’t use Google Posts or updates to attract more customers.

How Our HVAC SEO Agency Fixed These Problems

We improved their SEO by organizing content properly and focusing on the right topics.

We made sure the website focused on the main service areas like HVAC repair, AC installation, furnace maintenance, and emergency HVAC services.
Created a content plan to cover related topics and prevent keyword confusion.
Instead of repeating the same keywords, we created supporting articles like:
“Signs Your HVAC System Needs Repair”
“Best HVAC Companies in Washington”
“HVAC Repair Costs in 2024”
By making content more organized and relevant, Google ranked the site higher, bringing in more visitors.

2. Fixing Website Issues for Better Performance

We did a full website check and fixed all technical SEO problems.

Faster Website Speed: Compressed images, enabled caching, and improved loading times.
Fixed Broken Links: Repaired all errors and improved internal linking.
Better Mobile Design: Made sure the website worked well on phones.
Added Structured Data (Schema Markup): Helped Google understand their services.
Removed Duplicate Content: Merged similar pages and redirected extra URLs.

These fixes made the website faster, easier to use, and more Google-friendly.

3. Improving Google My Business (GMB) & Local SEO

Since HVAC services depend on local customers, we focused on Google My Business (GMB) and local SEO. Key Actions Taken:

Completed & Optimized GMB Profile: Ensured business name, address, and phone number (NAP) were consistent everywhere.
Posted Regular Updates: Used Google Posts to share promotions and updates.
Collected More Customer Reviews: Sent follow-up emails and texts to happy customers.
Listed Business in Local Directories: Added them to Yelp, Angi, and HomeAdvisor.
Created Location-Based Content: Published blog posts about HVAC services in Washington’s climate.

4. On-Page SEO Improvements

We made service pages more engaging and conversion-friendly.

Better Titles & Descriptions: Used high-ranking keywords and calls to action.
Clear Headings & Structure: Made pages easier to read.
Stronger Calls-to-Action (CTAs): Encouraged visitors to book services.
Added Customer Testimonials & FAQs: Built trust with new visitors.

5. 5. Social Media & Digital PR for More Visibility

To further improve online presence, we focused on social media marketing and digital PR.

Created & Managed Social Media Accounts: Regularly posted HVAC tips, promotions, and customer testimonials.
Engaged with the Local Community: Responded to comments, joined local Facebook groups, and shared local HVAC news.
Used Hashtags & Geo-Tags: Improved discoverability on Instagram, Facebook, and Twitter.
Partnered with Local Influencers: HVAC experts and home improvement pages promoted their services.
Press Releases & Local News Features: Published news about their business, services, and customer success stories.

The Results: 800% More Traffic & 850% More Leads

After applying our HVAC SEO services, the company saw massive growth:
📈 800% increase in website visitors (from 2,000 to 18,000 per month)
📈 850% boost in customer inquiries (from 20 to 190 per month)
📈 #1 ranking on Google for 15+ HVAC-related keywords
📈 Top 3 ranking in Google’s Local Pack for major HVAC services
Their online presence, customer engagement, and revenue skyrocketed, making them one of the top HVAC companies in Washington.

Conclusion: Why Choose Our HVAC SEO Agency?

If your HVAC business is struggling with low website traffic, poor search rankings, or outdated SEO strategies, we can help. Our HVAC SEO agency is here to boost your website, local SEO, and Google My Business. We want more traffic, better rankings, and more customers. 🚀 Are you ready for your HVAC business to thrive? Contact us today and let’s grow your business together!